Oh for that sun kissed skin.  Thoughts of beaches and lakes and long summer days.  That golden tan. 

That can  be hard to do when it is below freezing with snow and sleet and rain as the predominant weather patterns and dull, pale skin greeting you in the mirror.

Absolutely Natural has a solution. 

Our self-tanner will provide a natural tan with copious amounts of nutrient rich, super hydrating ingredients to keep skin soft and supple.  More on the features and benefits later.

A brief history of self-tanners:

Coppertone introduced the first consumer sunless tanning lotion into the marketplace in the 1960s. This product was called “Quick Tan” or “QT”. It was sold as an overnight tanning agent, but the results were not good.  Consumers complained about orange palms, streaking and poor coloration. Coppertone ceased production as they could not fix the problems that were occurring. Because of the QT experience, many people today still associate sunless tanning with fake-looking orange tans.

Nearly all self-tanners use Dihydroxyacetone (DHA) as the “tanning agent.”  DHA reacts chemically with the amino acids in the protein keratin, the major component of the skin surface. The resulting pigments are called melanoidins. These are similar in coloration to melanin, the natural substance in the deeper skin layers which brown or "tan", from exposure to UV rays.

Until recently, most DHA was synthetically manufactured and some researchers considered it ill advised to use because of the potential creation of free radicals during the early stages of the process.  Also, notoriously, DHA had a drying effect on the skin … exactly what you don’t want when trying to build and maintain a tan.

The last several years, researchers have worked with various natural DHA products from beet cane or sugar cane with varying degrees of success.  The biggest concern has been inconsistency from batch to batch.

AN uses Vegetan, which is an extract from rape seed, and provides the most efficient and effective DHA on  the market today.   The result is natural color and hydrated skin with none of the negatives of chemical or sugar DHA’s.

To properly use, ideally, you will exfoliate first with one of Absolutely Natural’s exfoliators and then apply evenly to clean, dry skin.  Color will develop in 2 to 4 hours and continue to build for 24 or more hours.  For a deeper color, apply more frequently.  Tan will last from 3 to 10 days and most of our customers refresh their tans with applications every few days.  Be sure to wash hands after application.

With Mother Nature taking a winter’s break and tanning salons on everyone’s “must miss” list, a self-tanner is a great alternative to maintain that healthy, youthful look year round.

And, with Absolutely Natural’s proprietary formula utilizing a safe, natural state-of-the-art DHA and a great aloe and argan oil base in a luxurious lotion, tanning without the sun will be easy and enjoyable.

Best regards,